BREEDERS

URBAN LEAGUE OF GREATER KC

URBAN LEAGUE OF GREATER KC

URBAN LEAGUE OF

GREATER KC

URBAN LEAGUE OF GREATER KC

A FIRST AND LAST

Motion Design By HALEY HENNIER 

Creative Direction By CODY REDMER

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

THE FOURTH AND FINAL SEASON –– of the hit FX show "Breeders" aired the summer of 2023, and the team was hard at work to develop a show identity to tie this story up neatly... or not so neatly. 

To capture the chaos, the layers, and the color of the modern day family, our team at FX got our hands dirty. Thousands of paper scraps and dozens of motion tests later, we created a unique look and feel to market Breeder's final season on air. 

For over 100 years, The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

For over 100 years, The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

FOR OVER 100 YEARS –– The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

The primary objective of Apollo 11 was to complete a national goal set by President John F. Kennedy on May 25, 1961: perform a crewed lunar landing and return to Earth. On July 20, 1969, the presiding president, Richard M. Nixon, informed the people of the nation, in a haunting address, that our astronauts would not be returning home.

Or at least, that's what would have happened, had Neil Armstrong and Edwin (Buzz) Aldrin not made their return safely to Earth. 

This piece is a kinetic type study, illustrating a speech that President Nixon had prepared for the worst case scenario of the Apollo 11 mission. I created a kinetic alphabet to bring barren and dramatic life to a font family that already symbolized bold, daring, and classic design. 

CONCEPTING & EXPLORATION

STORYBOARDING

STORYBOARDING

STORYBOARDING

STORYBOARDING