URBAN LEAGUE OF GREATER KC

URBAN LEAGUE OF GREATER KC

URBAN LEAGUE OF GREATER KC

URBAN LEAGUE OF

GREATER KC

URBAN LEAGUE OF GREATER KC

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

A CENTURY OF PROGRESS

Motion Design By HALEY HENNIER 

Design By ZAC GREASON & ALYSON JACK

Written By JIM HOWARD

FOR OVER 100 YEARS –– The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

FOR OVER 100 YEARS –– The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

FOR OVER 100 YEARS –– The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

FOR OVER 100 YEARS –– The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.  

LEARN MORE ABOUT ULKC

FOR OVER 100 YEARS –– The Urban League of Greater Kansas City has had one simple mission, "To enable African Americans and other disadvantaged persons to secure economic self-reliance, parity, power and civil rights." For the ULKC's 100th birthday, our team at Barkley gave this important organization a brand new identity to celebrate their history and where they were heading as an organization. 

We accompanied this rebrand with a manifesto, illustrated by brave and bold kinetic typography. Drawing inspiration from typography and images of America's civil rights movements, as well as documentaries of adversity and perseverence such as "The Last Dance", we created a powerful piece of work, which declares that after 100 years, the Urban League of Greater Kansas City stands proud of their accomplishments, but the fight for equity is far from over.

RESEARCH & TYPOGRAPHY

RESEARCH & TYPOGRAPHY

RESEARCH & TYPOGRAPHY

RESEARCH & TYPOGRAPHY

RESEARCH & TYPOGRAPHY

STORYBOARDING

STORYBOARDING

STORYBOARDING

STORYBOARDING

STORYBOARDING